From Clubs to Clothes, 9 New Products to Check Out Now By Tony Dear We’re abandoning the single-item focus this week because of the recent spate of product launches. There was just too much good, new stuff floating around. We dare say we missed some stuff too. (more…)
Geared for the better player and the aspirational golfer, the TaylorMade P790 and P700 Series of Irons could be the company’s best ever.
Featuring a mix of innovations, Ping’s newest iron will help you hit it higher and further By Tony Dear When Ping introduced COR-Eye technology with the GMax at the start of 2015, it made a significant advance in replicating a driver’s trampoline effect in an iron. Well, not exactly replicating. As Ping’s senior design engineer […]
Andy Proudman and Piers Ward of Me and My Golf show you how to keep the clubface square in the backswing to produce those elusive long, straight iron shots!
Our 2017 guide to the latest golf gear, irons and balls with reviews, pros, cons, and prices.
It must be really hard marketing a golf club these days, making it sound original and different from the competition as well as from your own products. Consumers also have become tone-deaf to the same old lines, phrases, and buzzwords like maximized ball speed, optimized feel, enhanced control and playability, etc. One way to have […]
Over the course of the last decade, Bridgestone Golf has focused on growing its golf ball business—an effort that received a significant boost in December when Tiger Woods signed a five-year deal with the company to play the ball division’s products. After much testing, the 14-major champion put the B-330 into play at the Hero […]
Golf’s equipment wheels just keep on turning. But just as the recession weeded out under-performing golf courses, so the economic slump has had a dramatic effect on the gear industry, with Adidas offloading TaylorMade (will Tiger Woods be involved in a future purchase?) and Nike deciding to shut its hard goods shop altogether. Likewise, it […]
Jetlagged is not the ideal way to arrive at a custom fitting session, much less one at Callaway Golf’s worldwide headquarters in Carlsbad, California. In an environment that relies upon a repeatable swing in the attempt to match you with the best possible equipment, a fuzzy-headed Canuck wobbling over the ball like he’s fresh off […]
When Cobra released its original oversized iron in 1994, many were inevitably a little unsure of what to make of it. The club wasn’t ugly by any means, but the creation of a whole new iron category was a big deal for golfers at a time before the equipment revolution had really taken off. It […]